Comedy And Craftsmanship Collide At Apparentt

Studio Visit

‘Why didn’t I think of that?’. How many times have you asked yourself that question this week? I think I’m at five, and it’s only Wednesday…

Inciting idea-envy comes as the ultimate tick-of-approval for Melbourne furniture studio . The husband-and-wife design duo, with backgrounds in design and comedy writing respectively(!), show us through their Richmond workspace, brimming with bold pieces and positive energy!

3rd October, 2018

Photo – for Btslive.

Wife-and-husband design duo, Louise and Elliot Gorham. Photo – for Btslive.

Apparentt’s  in American Oak and brass. Photo – courtesy of .

Elliot and Louise started Apparentt as a way of combining their collective skills, focusing on their creativity and continuing to pursue a shared passion for design and beautiful things. Photo – for Btslive.

Inside their Richmond studio and workshop. Photo – for Btslive.

in American oak and various made-to-order colours. Photo – courtesy of .

‘We were inspired to create a carefully considered range of furniture using only the highest quality materials, coupled with credible methods of construction.’ tells Louise. Photo – for Btslive.

. ‘Its intricate panels are carefully curated, utilising modern technology in cutting and layering to reveal complex detail,’ says Louise. ‘It is both grand in size and spectacle, a talking piece that blurs the line between art and design.’ Photo – for Btslive.

Studio details. Photo – for Btslive.

Elliot is responsible for designing and making each furniture piece. Photo – for Btslive.

Producing locally allows for hawk-eyed quality monitoring and encourages the studio to push boundaries. Photo – for Btslive.

in American Oak. Photo – courtesy of .

in the studio. Photo – for Btslive.

‘Elliot’s infectious enthusiasm and our shared interest in interiors and furniture set about the transition in career for me,’ tells Louise, who studied performing arts and also writes comedy. Photo – for Btslive.

Elle Murrell
Wednesday 3rd October 2018

‘Every so often we “throw caution to the wind” and develop something purely creative.’ – Louise Gorham.

was established in 2016 by ANU furniture design/woodwork graduate Elliot Gorham and his wife Louise, who studied performing arts, and also writes comedy and acts. The Richmond-based studio’s considered pieces for the home or commercial spaces are versatile, smart, and sometimes outright bold!

Inciting idea-envy with their nifty furniture and lighting designs is not the Gorhams only priority though. ‘Maybe, more importantly, we make durable products from high-quality materials, sourcing only timber from reputable FSC certified supplies,’ tells Creative Director Louise. Elliot is the Managing Director and is responsible for designing and making each furniture piece. He finishes the timber designs with commercial-grade two-pack coating (which uses no polyurethane – kudos!) to ‘last a lifetime’. Producing locally allows for hawk-eyed quality control, and encourages the studio to push past the boundaries of conventional manufacturing.

In terms of design, you’ll see Apparentt has a bit of a thing for exposed joinery, highlights of colour and metal. Take the statement Bank Credenza – set on and accented by a brass-plated steel frame, it’s decorated with a relief pattern derived from architectural forms and geometric shapes. ‘When we are designing a product we are focused on trying to create something beautiful and functional, but at the same time we are conscious of addressing its commercial viability,’ explains Louise. ‘Every so often we “throw caution to the wind” and develop something purely creative to see what comes of it!’

Recently they’ve also been learning, experimenting and perfecting a method of steam bending timber. ‘Initial efforts proved difficult and its application wasn’t immediately obvious. However, we have since had much success and after such a long development we’re very excited to share the resulting chair soon,’ hints Louise.

‘The quality of our pieces is clear or ‘apparent’,’ she jokingly adds, and after a week of me cluelessly stuttering their brand name around our office, the penny drops! Apparentt’s ‘tt’ balances the ‘pp’ – the idea of ‘balancing’ functionality with aesthetics being central to the brand ethos. As Louise further translates, ‘the name also includes the word “parent”, which represents maturity in our work, and the responsibility we feel to provide our customers with the best possible.’

Apparentt will be launching new products in the next few months, including their steam-bent timber chair. Find out more at .

This Week

Homes

The Impossibly Chic Chyka Weekender!

The Mornington Peninsula home of media personality, entertainer extraordinaire, and entrepreneur Chyka Keebaugh!

Shopping

New 'Textural' Rugs And Cushions, From Argentina All The Way To Byron Bay

Add some texture to your home with bold new rugs and cushions from Byron Bay based homewares brand Pampa.
Miriam McGarry

News

Milly Dent's Pop-Up Pottery!

The Sydney-based ceramicist launches her limited-edition designs at Provider Store in Surry Hills!
Miriam McGarry
1.56

Inside Look

'Monet: Impression Sunrise' Comes To The National Gallery Of Australia

An exclusive look at the National Gallery of Australia's new exhibition 'Monet: Impression Sunrise', starring the painting that started the

Studio Visit

The Melbourne Ceramicist Embracing The Beauty Of Blank Space

From striking functional wares to art objects, Tokyo-born Yoko Ozawa reflects on her evolution at the wheel.
Elle Murrell
  14 hours ago

News

An Awe-Inspiring Living Wall Is Unveiled In Melbourne

Melbourne-based designer Adam Cornish and Junglefy bring clean air to Denfair.
Elle Murrell

Creative People

The Ko-Working Space!

Karina van de Pol and Olivia Fleetwood take us on a tour of their incredible new creative studio and coworking space in Geelong.
Miriam McGarry

News

Learn How To Manage Your Money Better

Megan Morton teams up with financial expert Chelsea Murphy from Cash Full Stop for Money Talks, a masterclass in money matters!
Sally Tabart
  3 hours ago

News

Kip & Co Teams Up With The Lost Dogs' Home

The local homewares label have made a new range of accessories for your puppy pals to support a wonderful cause! 
Sally Tabart

Shopping

A Rare Retail Success Story

We revisit The Shelley Panton Store in Melbourne to find out how it's still going strong, a decade on!
Elle Murrell

Art

The Sisters Painting 'Bow River Country'

Emerging artists and sisters Kathy and Tracey Ramsay depict their Country in remote WA, in beautiful, visceral detail for their first ever s...

Architecture

Happily-Ever-After In The Storybook House

Folk Architects convert a Victorian era terrace into a tiny, dream home in Melbourne’s inner north.
Miriam McGarry
  6 hours ago

Architecture

The Ultimate Family Beach House On Stradbroke Island

Architects Gabriel Poole and Tim Bennetton take on a challenging beach house project (with a few surprises!)

Family

The Co-Founder Of Olli Ella Talks Business + Babies

Low-key global business mogul Chloe Brookman looks back on how far her brand has come, all with four littlies in tow!
Ashe Davenport

Architecture

A Home Designed For Introverts

Breathe Architecture create a 'restorative fortress' home for two introverts in Surry Hills, Sydney.
Miriam McGarry

Similar Stories

Studio Visit

Meet Made By Morgen

The in-demand Melbourne furniture maker introduces his 'clean, uncomplicated' designs, and talks 'designing on the fly'.
Elle Murrell

Lighting

Luke Mills

The Sunshine-based designer unveils his Raw Series and Hat Pendant lights.
Elle Murrell

Studio Visit

A Tailored Approach To Furniture Design

A studio visit with prolific Melbourne-based furniture designer Adam Cornish.
Elle Murrell

This Week

Studio Visit

The Melbourne Ceramicist Embracing The Beauty Of Blank Space

From striking functional wares to art objects, Tokyo-born Yoko Ozawa reflects on her evolution at the wheel.
Elle Murrell
  14 hours ago
1.56

Inside Look

'Monet: Impression Sunrise' Comes To The National Gallery Of Australia

An exclusive look at the National Gallery of Australia's new exhibition 'Monet: Impression Sunrise', starring the painting that started the

Architecture

Happily-Ever-After In The Storybook House

Folk Architects convert a Victorian era terrace into a tiny, dream home in Melbourne’s inner north.
Miriam McGarry
  6 hours ago

Homes

The Impossibly Chic Chyka Weekender!

The Mornington Peninsula home of media personality, entertainer extraordinaire, and entrepreneur Chyka Keebaugh!

Architecture

A Home Designed For Introverts

Breathe Architecture create a 'restorative fortress' home for two introverts in Surry Hills, Sydney.
Miriam McGarry

News

Milly Dent's Pop-Up Pottery!

The Sydney-based ceramicist launches her limited-edition designs at Provider Store in Surry Hills!
Miriam McGarry

News

Learn How To Manage Your Money Better

Megan Morton teams up with financial expert Chelsea Murphy from Cash Full Stop for Money Talks, a masterclass in money matters!
Sally Tabart
  3 hours ago

Shopping

New 'Textural' Rugs And Cushions, From Argentina All The Way To Byron Bay

Add some texture to your home with bold new rugs and cushions from Byron Bay based homewares brand Pampa.
Miriam McGarry

News

Kip & Co Teams Up With The Lost Dogs' Home

The local homewares label have made a new range of accessories for your puppy pals to support a wonderful cause! 
Sally Tabart

Shopping

A Rare Retail Success Story

We revisit The Shelley Panton Store in Melbourne to find out how it's still going strong, a decade on!
Elle Murrell

Family

The Co-Founder Of Olli Ella Talks Business + Babies

Low-key global business mogul Chloe Brookman looks back on how far her brand has come, all with four littlies in tow!
Ashe Davenport

News

An Awe-Inspiring Living Wall Is Unveiled In Melbourne

Melbourne-based designer Adam Cornish and Junglefy bring clean air to Denfair.
Elle Murrell

Creative People

The Ko-Working Space!

Karina van de Pol and Olivia Fleetwood take us on a tour of their incredible new creative studio and coworking space in Geelong.
Miriam McGarry

Architecture

The Ultimate Family Beach House On Stradbroke Island

Architects Gabriel Poole and Tim Bennetton take on a challenging beach house project (with a few surprises!)

Art

The Sisters Painting 'Bow River Country'

Emerging artists and sisters Kathy and Tracey Ramsay depict their Country in remote WA, in beautiful, visceral detail for their first ever s...

Similar Stories

Studio Visit

Meet Made By Morgen

The in-demand Melbourne furniture maker introduces his 'clean, uncomplicated' designs.
Elle Murrell

Lighting

Luke Mills

The Sunshine-based designer unveils his Raw Series and Hat Pendant lights.
Elle Murrell

Studio Visit

A Tailored Approach To Furniture Design

A studio visit with prolific Melbourne-based furniture designer Adam Cornish.
Elle Murrell
sovaro cooler