Designing and creating after hours, the name for Lauren Finks’ homewares label was inspired by working on the ‘Sly’. ‘I worked as a graphic designer for six years before Sly came about,’ Lauren tells us, ‘I was working full time for the first three years creating Sly behind the scenes.’ What started as printed textiles now encompasses a broad range of products that includes textiles, homewares, candles and natural hand and body soaps.
While Sly has allowed Lauren to realise her vision, the reality of owning and operating her own business is not without its tough moments. ‘It’s visual problem solving, as well as designing within constraints and budgets,’ she says, ‘creating collections one after another does add pressure when you’re a one-woman-show!’
Sly’s most recent collection, ‘Sahara’, was initially inspired by an *Instagram moment* – Lauren was scrolling through her feed and came across a colour palette that sparked an idea for the whole range. How did we ever get anything done without the internet?!
Lauren’s latest collection, ‘Sahara’, is available now from the .